Monthly Retainer
Monthly AEO Consulting: Building AI Visibility Over Time
Answer Engine Optimisation (AEO) is not a one-off task. AI platforms are updated continuously, Knowledge Graph signals decay without maintenance, and citation accuracy requires ongoing verification. The Monthly Retainer is built for businesses that treat AI visibility as a long-term channel.
Monthly Deliverables
Each month of the retainer covers six areas of ongoing AEO work, documented and reported throughout the engagement.
AI Query Monitoring
Systematic prompt testing across five platforms — ChatGPT, Perplexity, Google AI Overviews, Gemini, and Microsoft Copilot — run on a defined monthly cadence to track citation accuracy and hedging language.
Knowledge Graph Maintenance
Ongoing review and enrichment of your entity's Knowledge Graph record, including Wikidata updates, ABN data alignment, and entity disambiguation as your business evolves.
Schema Markup Implementation
Implementation and updates to JSON-LD structured data across your web properties as schema standards evolve and new entity types become relevant to your business.
Content Briefing for AEO
Monthly content briefs structured to address identified AI query gaps — written to the Claim, Frame, Proof format that AI platforms extract for answer generation.
Daily Hedging Language Tracker
A running record of hedging language phrases identified in AI responses about your business, providing a continuous signal of Knowledge Graph confidence trends.
Direct Access to Matthew Bilo
Monthly strategy call with Matthew Bilo to review performance, adjust priorities, and scope the following month's work based on current AI platform behaviour.
Who the Retainer Is For
The Monthly Retainer is suited to businesses that have completed an AEO Audit and understand their current AI visibility gaps — and are committed to closing those gaps systematically over a defined timeframe.
It is particularly suited to professional services firms, specialists, and category-leading businesses in competitive Australian markets where AI-generated answers drive referrals — legal, financial, health, and technical services sectors where trust signals in AI responses carry direct commercial weight.
The retainer is not suited to businesses looking for a one-time fix. AI visibility is a compounding asset: each month of consistent entity maintenance builds a more accurate and stable citation record across platforms.
AI visibility compounds. The retainer is the vehicle for that compounding.
Pricing on Consultation
Retainer scope and pricing are set based on your entity complexity, category competitiveness, and the volume of AI platform monitoring required. Most retainer clients begin with an AEO Audit.